classicaldrive
Bugatti Atalante Coupe: Beautiful Car, Ultimate Extravagance
Filed in archive Auctions , European Specials , Italian Cars , Rare Europeans by Philip Powell on August 29, 2008
The Gooding Stage

I'm guessing that a friendly competition exists between collector car auction houses to see who can achieve the highest price at venues where all show their wares. This makes for good public relations, attracts new customers, and helps the auction folks become wealthy. Pebble Beach is one of the world's most elite locations and at the close of the 2008 events, Gooding & Company was the winner, even surpassing Canada's RM Auctions high tally. The blue ribbon went to a 1937 Bugatti Type 57SC Atalante Coupe which sold for a record breaking $7.92 million. This, it was then claimed, was the most expensive car ever auctioned in the USA. Woops... has everyone forgotten the Bugatti Royale that topped ten million a few extravagant years ago? Oh, and if that wasn't enough, the first Bugatti Veyron Grand Sport was sold for a record $3.19 million. The "lucky" buyer got chassis #1 and will work with Bugatti to build the car to his exact specifications.

And somewhere in the world, a child is starving.


Permalink: Bugatti Atalante Coupe: Beautiful Car, Ultimate Extravagance
Tags: Bugatti  Atalante  Royale  Gooding  RM  Pebble  Beach  auction  classic  vintage  antique  collector  old  car  ca 
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