classicaldrive
Camaro Comeback Draws on Nostalgia
Filed in archive Pony Cars by Philip Powell on September 17, 2006
1967 Camaro

In his splendid book Power Behind the Wheel: Creativity and the Evolution of the Automobile, Walter J. Boyne devotes an entire chapter to "Re-Creating the Past," focusing on the collection and restoration of old cars. What Boyne missed seeing, however, was that some automobile manufacturers would try re-creating the past with new vehicles. Drawing on nostalgia, they sometimes turn to landmark cars from their own history for inspiration, which explains, in part, why Chevrolet plans on reviving the Camaro brand in the image of the original. Introduced two years after the mustang and with Ford's marketing experience as an example, the Camaro right came out of the gate with RS trim and SS performance packages, plus a Z28 series aimed primarily at TransAm racing. Subsequent series saw the Camaro grow bigger in typical Detroit fashion, along the way losing its charm. The final version, however, was a stunner. For those fellow automobile journalists who seem surprised that it will be built in Canada, I'd remind them that the fourth generation Camaro was manufactured in a purpose-built factory in Sainte-Thérèse, Quebec, alongside its sister car, the Firebird. Edmunds.com offers a thorough and enjoyable history.

Related Entries:

Permalink: Camaro Comeback Draws on Nostalgia
Tags: Chevrolet  Camaro  RS  SS  Mustang  TransAm  classic  vintage  antique  collector  old  car  cars  auto  automobil 
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/49549
img Addthis img Ask img Blinklist img del.icio.us img Digg img Fark img Facebook img Google img Lycos img Ma.gnolia Add this page to Mister Wong Mr Wong img Netscape img Netvousz img Newsvine img Reddit img StumbleUpon img Slashdot img Tailrank img Technorati img Wink img Yahoo

Vote for Camaro Comeback Draws on Nostalgia:

  • Currently 7.00/10
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
Rating: 7.00 out of 2 vote(s) cast.
 
Subscribe
Share It
RSSrss
See all blog subscribe options
Google google
What is RSS?
Yahoo! yahoo
Addthis Subscribe using any feed reader!
Bloglines Bloglines
Newsletter

TwitterFollow us on Twitter!